Current:Home > FinanceAI might take your next Taco Bell drive-thru order as artificial intelligence expands -Mastery Money Tools
AI might take your next Taco Bell drive-thru order as artificial intelligence expands
View
Date:2025-04-19 13:05:49
The next time you pull up to a Taco Bell for a Mexican pizza or a Crunchwrap Supreme, there's a good chance that a computer – not a person – will be taking your order.
Taco Bell's parent company Yum! Brands announced Wednesday that it plans to expand its use of artificial intelligence voice technology to hundreds more drive-thru locations in the U.S. by the end of the year.
The fast-food chain has already been experimenting with AI at more than 100 locations in 13 states, and Yum! Brands said it's found that the technology frees up staff for other tasks and also improves order accuracy.
“Tapping into AI gives us the ability to ease team members’ workloads, freeing them to focus on front-of-house hospitality," Dane Mathews, Taco Bell chief digital and technology officer, said in a statement. "It also enables us to unlock new and meaningful ways to engage with our customers.”
Here's what to know about the AI voice technology, and what other fast-food chains have also tried it.
Amazon sales:When Amazon sells dangerous items, it's responsible for recalling them, feds rule
AI voice tech could take your Taco Bell drive-thru order
If your local Taco Bell is one of the locations targeted for the AI upgrade, you may soon notice you have a different experience when you order at the drive-thru.
Rather than a human employee taking your order, you may find yourself instead talking to a computer.
But are customers who struggle to correctly pronounce some of the items on Taco Bell's menu destined to receive the wrong food?
Apparently not, according to Yum!’s chief innovation officer Lawrence Kim. Kim told CNN that the AI model has been trained to understand various accents and pronunciations from customers – even if they pronounce quesadilla like “kay-suh-DILL-uh."
Kim also told CNN that the AI ordering technology, which should one day be implemented globally, would not replace human jobs.
McDonald's, Wendy's, more have tested AI drive-thrus
Plenty of other fast-food chains have similarly gotten into the artificial intelligence game as a way to ease the workload on their employees and alleviate lengthy drive-thru lines.
Wendy's similarly introduced AI voice technology as part of a pilot program that began in June 2023, as has Carl's Jr. and Hardee's.
But the technology hasn't been always worked seamlessly.
At McDonald's, customers have took to social media to share videos of the mishaps they encountered, including an order of nine sweet teas for one woman, and a seemingly endless order of chicken nuggets for another, despite her protests to stop.
In June, McDonald's announced that the chain would stop using artificial intelligence to take drive-thru orders by the end of July after struggling to integrate the technology. However, reports indicated that the franchise aims to have a better plan to implement voice order technology by the end of the year.
Eric Lagatta covers breaking and trending news for USA TODAY. Reach him at [email protected]
veryGood! (55)
Related
- Skins Game to make return to Thanksgiving week with a modern look
- Cowboys owner Jerry Jones explains why he made Dak Prescott highest-paid player in NFL
- Coal miner killed on the job in West Virginia. The death marks fourth in the state this year
- Amy Adams 'freaked out' her dog co-stars in 'Nightbitch' by acting too odd
- 'Most Whopper
- Caitlin Clark on Angel Reese's season-ending wrist injury: 'It's definitely devastating'
- Bengals could be without WRs Ja’Marr Chase and Tee Higgins on Sunday against the Patriots
- Why #MomTok’s Taylor Frankie Paul Says She and Dakota Mortensen Will Never Be the Perfect Couple
- $73.5M beach replenishment project starts in January at Jersey Shore
- Iowa judge rules against Libertarian candidates, keeping their names off the ballot for Congress
Ranking
- Most popular books of the week: See what topped USA TODAY's bestselling books list
- Eagles extinguish Packers in Brazil: Highlights, final stats and more
- Kendrick Lamar will headline 2025 Super Bowl halftime show in New Orleans
- You can get a free Krispy Kreme Original Glazed doughnut on Saturday. Here's how.
- Charges tied to China weigh on GM in Q4, but profit and revenue top expectations
- Commanders QB Jayden Daniels scores first career NFL touchdown on run
- The Best Target Products To Help Disguise Scuffs, Wires & All Your Least Favorite Parts of Your Home
- Just how rare is a rare-colored lobster? Scientists say answer could be under the shell
Recommendation
McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
Former director of Los Alamos National Laboratory dead after car crash in New Mexico
MLB trade deadline revisited: Dodgers pulled off heist to get new bullpen ace
NFL Sunday Ticket price: Breaking down how much it costs, plus some discounts
South Korean president's party divided over defiant martial law speech
Barkley scores 3 TDs as Eagles beat Packers 34-29 in Brazil. Packers’ Love injured in final minute
Waffle House CEO Walt Ehmer has died at age 58
Never-before-seen JFK assassination footage: Motorcade seen speeding to hospital